Print Ad Rates

Typical Display Ad Sizes & weekly rates

The Exchange - Spokane/ North Idaho Edition
Size Black & White  Color
2 col x 2” $66.00 $81.00
2 col x 5” $147.50 $172.50
3 col x 5” $211.25 $266.25
1/4 Page $262.25 $332.25
1/2 Page $505.00 $585.00
Full Page $875.00 $985.00
Double Truck $1550.00 $1768.00
Front Page Ads Black & White Color
4 col x 3” N/A $350.00
2 col x 3”  N/A $187.00
2 col x 2” N/A $137.00

 

The Exchange - Wenatchee/ Moses Lake Edition
Size Black & White  Color
2 col x 2” $49.50 $60.75
2 col x 5” $110.63 $129.38
3 col x 5” $158.44 $199.69
1/4 Page $196.69 $249.19
1/2 Page $378.75 $438.75
Full Page $655.50 $738.00
Double Truck $1162.00 $1326.00
Front Page Ads Black & White Color
4 col x 3” N/A $262.50
2 col x 3”  N/A $140.25
2 col x 2” N/A $102.75

 

The Exchange - LC Valley Edition
Size Black & White  Color
2 col x 2” $33.00 $40.50
2 col x 5” $73.75 $86.25
3 col x 5” $105.63 $133.13
1/4 Page $131.13 $166.13
1/2 Page $252.50 $292.50
Full Page $437.50 $492.50
Double Truck $775.00 $884.00
Front Page Ads Black & White Color
4 col x 3” N/A $175.00
2 col x 3”  N/A $93.50
2 col x 2” N/A $68.50

 


Deadlines

Edition Display Classified Line
Spokane Exchange - Market 1 Tuesday, 4pm Wednesday, 2pm
LC Valley Exchange - Market 2 Tuesday, 4pm Tuesday, 5pm
Wenatchee/ Moses Lake Exchange - Market 3 Monday, 5pm Tuesday, 10am
Nickel's Worth - Market 4 Tuesday, 4pm Wednesday,  11am
Giant Nickel - Market 5 Tuesday, Noon Tuesday, 4:30pm


Mechanical Requirements

6 columns, 15” vertical, 10” horizontal; 9.5 pica (1.58”) column, 1 pica gutter.  Adobe Acrobat PDF files are acceptable as camera ready artwork via e-mail.  
Actual printed size may vary.

1 col    1.58”    9.5 picas
2 col    3.33”    20 picas
3 col    5.08”    30.5 picas
4 col    6.83”    41 picas
5 col    8.58”    51.5 picas
6 col    10.33”    62 picas

Discounts

10% discount on display advertising that runs four consecutive weeks and is paid by billing due date. Contract discounts for volume advertising are available.

We offer a 15% discount to recognized agencies for camera ready ads; see your Sales Representative for more information.

The Exchange is an audited newspaper by CVC and eligible for Co-Op reimbursement.

E-Tears & Electronic Billing available upon request.

Classified line ads

We can place your Line or Photo ad in 5 Markets.
Market 1: Spokane Exchange -  Eastern Washington/ N. Idaho
Market 2: LC Valley Exchange -  Lewiston/ Clarkston Valley
Market 3: Wenatchee/ Moses Lake Exchange - Central WA
Market 4: Nickel's Worth - North Idaho/ Western Montana
Market 5: Giant Nickel - Tri Cities area (online only)

Line ads 30 words or less (per market) $10; additional markets same rate with $2 discount. Each word thereafter, per market 10¢. Website uplod is included.

Super Saver Special: 5 Markets, 30 words, $35 per week

Photo Ads

ALL Photo ads include 30 words, extra words are 10 cents each per market.

Photo ad in 4 markets (excluding Tri Cities), $55  week

Photo ad in Market 1, 2 or 3,
with line ad in 3 other Markets, $35  week

Photo ad in Market 1, 2 or 3, $15 each
Take $2 off per add'l market (1,2 or 3)
(excludes Nickel's Worth)

Photo ad in Market 1 and 4, $34 per week

Photo ad in Nickel's Worth  only (Market 4), $19 per week

Inserts

$38 per 1,000. Full circulation inserts can be placed within the Exchange or partial distribution zoned. There is a size restriction of 7''x10''. Please call for specifications and pricing.

 

Legals

The Exchange is an Approved Legal Paper for Spokane County. 79¢ per line first insertion, 75¢ per line each additional insertion.

Qualifications

The Exchange reserves the right to refuse ads which are contrary to its policies and is not liable for the condition of the advertised articles or for composition errors. The Exchange will not be responsible for error in copy beyond adequate consideration for the error commensurate with the space utilized. Neither the Exchange, nor its advertisers, intends prejudice for any reason.